by yellowcherry | 13 Sep, 2018 | Blog, Branding, Build, Marketing, Websites
Everybody’s been there, you work day and night for your business then bam! A 1-star review pops up. This is most business owners worst nightmare and it’s beyond difficult not to take it personally. So how do you spring back from a bad review(s)? First...
by yellowcherry | 29 Aug, 2018 | Blog, Branding, Build, Creativity, Graphics, Marketing, Websites
It’s a loaded question so let’s trim it down and add some clarity on these terms. What does the term brand mean? Your brand is the perception of your company in the mind of consumers. Essentially, it’s what people think of your company; therefore, it’s subjective and...
by yellowcherry | 15 Aug, 2018 | Blog, Branding, Build, Marketing, Websites
Paid advertising, whether it be Google Ads, Social Media Ads or Paid Influencers are a great way to boost your organic efforts online and get your message to as many people as possible but businesses can often feel under a lot of pressure to make big investments in...
by Louise Munro | 8 Aug, 2018 | Blog, Build, Creativity, Marketing
For a while now, Google has been addressing the importance of web security by drawing our attention to HTTP websites being not secure and that HTTPs websites provide security encryption. With the most recent Google Chrome update in July, Google have addressed this...
by yellowcherry | 1 Aug, 2018 | Blog, Branding, Build, Marketing, Websites
Digital marketing can be a tougher task for non-profits than for-profit businesses, by their nature they want to spend as little money as possible for the biggest return so that they can invest more in their cause. This isn’t always straightforward in the...