by yellowcherry | 24 Jan, 2025 | Blog, Creativity, Marketing, Websites
How Generational Search Habits Shape Your Business Strategy The internet has revolutionised the way we find information, shop, and connect with others. But not everyone navigates the web in the same way. Different generations – Baby Boomers, Generation X,...
by yellowcherry | 3 Dec, 2024 | Blog, Marketing, Websites
Let’s set the scene… Imagine being given weak impossible directions to a restaurant you really want to go to. Frustrating, huh? In actual fact, you’d probably throw a hissy fit – all that time spent rerouting, money on fuel just evaporating,...
by yellowcherry | 25 Jul, 2024 | Blog, Branding, Creativity, Marketing, Websites
The infamous colour, ‘Barbie’ pink, circulated A LOT this time last year, thanks to last years blockbuster Barbie Movie, starring Margot Robbie and Ryan Gosling. It is one of the highest grossing films directed soley by women and made staggering amounts...
by yellowcherry | 15 Jul, 2024 | Blog, Coding, Creativity, Marketing, Websites
We challenged our tech genius Ali to write a blog post, then put that through the completely free ChatGPT to see what AI would do. Can you tell which text is A(l)I and which one is AI? Could you spot an AI generated email or blog post in the wild? Text A The AI system...
by yellowcherry | 20 Mar, 2024 | Blog, Branding, Creativity, Graphics, Marketing, Websites
We all love a good rebrand, and would argue that sometimes a rebrand is absolutely necessary to keep up with the ever changing times, competition and consumer preferences. A rebrand may also be a fresh start in a difficult market, a way to remind consumers you are...
by yellowcherry | 6 Mar, 2024 | Blog, Build, Creativity, Marketing, Websites
Running a business in Inverness, or anywhere else for that matter, can be an absolute whirlwind. Between juggling invoices, managing customer needs, and mastering that elusive work-life balance, marketing often gets relegated to the “someday” list. But...
